Hayati Pro Max E-Liquid 100ml 70/30 – Vimbull Ice

Vimbull Ice in 70/30: the same berry classic, poured out plush and cloudy

Take the well-loved Vimbull Ice flavour, that blackcurrant, raspberry and grape cordial lifted with blueberry and laid over ice, and pour it through a higher-VG recipe, and something lovely happens to the texture. The Hayati Pro Max 100ml in 70/30 keeps every one of those familiar berry notes but wraps them in warmth, volume and a softer, rounder mouthfeel. If the 50/50 version is a sketch drawn in sharp lines, this is the same picture rendered in soft focus and rich colour.

A 70/30 blend leans on vegetable glycerine, which means bigger, denser clouds, a smoother draw and a gentler throat hit that opens up a direct-to-lung style in sub-ohm kits. It arrives as a nicotine-free 100ml shortfill with room to add a nic shot if you want one. The headline, though, is how that thicker, cloud-friendly base reshapes the taste, so here is what to expect.

The taste, poured slow and full

First inhale. Rather than the immediate sharp jab of the 50/50, the 70/30 opens with a rounder, gentler wave of berry. The blackcurrant is still there but it arrives softened and sweetened, more ripe-fruit than tart cordial, and it fills the mouth broadly instead of hitting a single point. The extra VG lends a natural, almost velvety sweetness before the flavour has fully bloomed.

Mid-vape. This is where higher VG earns its keep. The raspberry, grape and blueberry meld into a plush, jammy body that coats the palate, and because the draw is warmer and smoother the flavours feel bigger and more enveloping. The ice here behaves differently too: instead of a sharp cold spike, it spreads into a broad, cooling wash that drifts across the whole mouthful rather than stabbing at one spot.

Exhale and aftertaste. The exhale is generous and cloudy, carrying a lingering sweet-berry coolness that hangs in the air and on the tongue longer than the sharper ratio does. The throat hit stays gentle, the finish stays smooth, and the overall impression is comforting and mellow rather than brisk and bracing. It is the difference between a cold squash gulped fast and a berry sorbet eaten slowly.

Who this ratio is for

The 70/30 Vimbull Ice is aimed at sub-ohm and DTL vapers, cloud-chasers, and anyone who prizes a smooth, easy draw and a big exhale over a punchy throat hit. If you run a higher-powered kit and want the berries to feel large and rounded rather than sharp, this is the ratio built for you. It also suits vapers with a lower tolerance for throat hit, since the extra glycerine softens that catch considerably.

For mood and moment, it makes a superb relaxed, sit-back-and-cloud flavour: evenings on the sofa, unhurried afternoons, and any time you want the vape to feel indulgent and soothing rather than sharp and functional. The generous sweetness makes it feel like a treat, while the cool keeps it refreshing enough for all-day use.

How it compares

Beside a light single-fruit sub-ohm juice, Vimbull Ice 70/30 is deeper and more complex, with a layered berry richness a solo fruit simply cannot reach. Against a sweet, iceless berry shortfill, the menthol here keeps things fresh and stops the plush sweetness turning heavy over a long session. And compared directly with the 50/50 version of the identical flavour, this ratio tastes softer, sweeter and fuller, with the berries blending into one rounded body and the ice spreading wide, where the 50/50 keeps each note sharp, separate and cold-edged. Same fruit, very different feel.

Rotation and pairing

Rich, sweet, high-VG blends can coat the palate over time, so a well-planned rotation keeps this one tasting fresh rather than heavy.

• Alternate with a crisp menthol or a tart citrus to cut through the sweetness and clear the coating between sessions.
• Rotate in a lighter, less sugary fruit on long days so the plush berry body stays a treat rather than the norm.
• Pair it in your line-up with a sharp 50/50 flavour when you want to swing between big smooth clouds and tighter, punchier hits.

Try not to chain it with other dense, sweet dark-fruit juices, since the richness can build up and flatten your sense of the individual berries.

Practical notes and value

Higher-VG liquids are thicker, so they need a moment to settle. After adding any nic shot, shake well and let the bottle stand briefly so the flavour and the base fully combine, which smooths the berries and helps the ice integrate. Because the base is more viscous, give a fresh coil a proper prime and a minute to soak before firing, otherwise you risk a dry, muted first few puffs that do the flavour no justice.

This ratio is happiest in sub-ohm coils below 1.0ohm run at sensible wattage, where it produces the fullest clouds and the roundest flavour; pushing it too hard can mask the delicate top berries under warmth. Store it upright, cool and out of the light to protect the menthol. With 100ml in the bottle and multibuy pricing, it is genuinely economical for a cloud-forward daily vape, and the large format means fewer refills between top-ups.

Who might prefer the other ratio

If you vape a pod or MTL kit, this 70/30 will wick more slowly and can feel muted and cloud-heavy in a device not built for it, and you may miss the throat hit entirely. Vapers who want sharp, concentrated flavour and a firm catch at the back of the throat will be better served by the 50/50 version of this same Vimbull Ice. For the DTL crowd chasing smooth, sweet, voluminous clouds, though, this is exactly the right pour.

Sales are restricted to over-18s, and any nicotine added must keep the final mix within the UK legal limit of 20mg/ml for nic salts.

Vimbull Ice 70/30 FAQ

Will 70/30 give me bigger clouds than 50/50?

Yes. The higher vegetable glycerine content is what produces the denser vapour, so in a sub-ohm kit this ratio delivers noticeably larger, thicker clouds than the balanced 50/50 blend, along with a smoother, warmer draw.

Does the flavour taste different from the 50/50 even though it is the same Vimbull Ice?

It does. The recipe is the same berry-and-ice profile, but the higher VG rounds the berries into a softer, sweeter, fuller body and spreads the menthol into a broad cool wash rather than a sharp spike. The character is mellow where the 50/50 is crisp.

Can I use this in a pod device?

It is better suited to sub-ohm, direct-to-lung kits. The thicker liquid can struggle to wick in small pod coils, which may leave the flavour muted or cause dry hits, so pod and MTL users will generally get a truer result from the 50/50 version.