Loaded 100ml

Loaded 100ml is the large-format e-liquid from Loaded, a brand best known in the UK vape market for bold, dessert-and-fruit-led flavour work. The 100ml bottle is Loaded's answer to vapers who don't want to keep restocking every few days and who run sub-ohm kits or higher-wattage pod setups that get through juice quickly. This page covers what the bottle actually is, how UK nicotine law affects a bottle this size, who it's built for, how to use it properly, how it stacks up against smaller nic salt bottles, and how to store it so it lasts.

What Is Loaded 100ml?

Loaded 100ml is a large e-liquid bottle designed for vapers who go through liquid at volume rather than those doing the occasional top-up. In the UK, any e-liquid that already contains nicotine has to be sold in a container of 10ml or less under TPD (Tobacco Products Directive) rules, there's no way around that, and it applies to every brand, not just Loaded. That's why 100ml bottles like this one exist as shortfills: they're sold with no nicotine in them at all, leaving room in the bottle for you to add your own nicotine shot (or shots) afterwards if you want nicotine in your vape.

So Loaded 100ml itself ships as a 0mg, nicotine-free e-liquid. If you're after the nic salt hit that Loaded's smaller bottles are known for, you add a 10ml nic shot to this bottle yourself, that combination is what gets you a nic-salt-style throat hit and nicotine delivery, just built by you at the strength you actually want, rather than pre-mixed at the factory. If you want a bottle that already contains nicotine straight out of the box, that's what Loaded's 10ml nic salt range is for, not the 100ml format.

Nicotine Strength and Adding a Nic Shot

UK law caps nicotine strength in any e-liquid, salt or freebase, at 20mg/ml (2%), that limit applies to the finished, mixed liquid, not to the shortfill bottle on its own. Since Loaded 100ml itself contains 0mg nicotine, here's how strength works once you mix:

• Adding one 10ml nic shot to a 100ml shortfill dilutes the nicotine right down, giving a low milligram strength once mixed, this is the standard way UK vapers turn a 100ml shortfill into a low-nicotine vape liquid.
• If you want a stronger hit, some vapers add more than one nic shot, but bottle headroom and legal strength limits both apply, so always check how much space is left in the bottle before adding shots and never exceed 20mg/ml in the final mix.
• If you don't want any nicotine at all, simply vape Loaded 100ml as it comes, it's already 0mg and needs nothing added.

Nic shots are usually 18mg/ml, and the maths changes depending on how much room is left in your particular bottle, so it's worth checking the fill line before mixing rather than guessing. If you're new to shortfills, start with less nicotine than you think you need, nic salt-style vapes hit smoother than freebase liquid at the same strength, and it's easier to add more than to fix a mix that's too strong.

Who Loaded 100ml Suits

This format isn't for everyone, and it's worth being honest about that upfront.

• Sub-ohm and high-wattage pod users who burn through juice fast and don't want to be reordering 10ml bottles every week.
• Vapers who like control over their own nicotine strength, mixing your own shot means you decide exactly how strong the final liquid is, rather than being locked into whatever milligram options a brand pre-mixes.
• Anyone stepping down their nicotine intake gradually, since a 100ml bottle with one shot added gives a much larger volume of low-strength liquid than buying several 10ml bottles at a fixed strength.
• Value-focused buyers, cost per ml is almost always lower on a 100ml bottle than buying the equivalent volume in 10ml format, even after factoring in the nic shot.

It's a poor fit if you vape occasionally, prefer a fixed ready-to-vape nicotine strength with zero mixing, or use a low-wattage pod system that barely dents a bottle this size before flavour starts to fade, in that case, Loaded's 10ml nic salt bottles are the simpler, more practical choice.

How to Use It and Get the Best From It

Getting a good result from a 100ml shortfill comes down to a few habits that matter more than people expect:

• Shake before mixing and before every fill. Flavourings and any added nic shot can settle slightly over time, and a proper shake keeps the mix consistent bottle to bottle.
• Add your nic shot carefully if you're using one. Pour slowly, check the bottle isn't overfilled, and shake thoroughly afterwards so the nicotine is evenly distributed rather than sitting in one layer.
• Give it a short steep after mixing. A day or two in a cool, dark spot lets the flavour settle and mellow after a nic shot is introduced, you can vape it immediately, but many people find the flavour rounds out slightly with a short rest.
• Match it to the right device. This style of liquid is built with sub-ohm tanks and higher-wattage pod kits in mind, it performs best in setups designed for larger vapour production rather than tight, low-wattage draws.
• Prime new coils properly before use and keep the tank topped up rather than running it low, which helps avoid dry hits and keeps flavour consistent fill after fill.

How Loaded 100ml Compares

Against Loaded's own 10ml nic salt bottles, the trade-off is simple: the 10ml format gives you nicotine already mixed in at a fixed strength with zero effort, while the 100ml shortfill gives you far more liquid for your money and full control over final strength, at the cost of needing to mix it yourself first. Against other brands' 100ml shortfills on the market, what usually separates one from another is flavour intensity and how well it holds up over a tank's lifespan rather than the format itself, since the legal shortfill mechanism, 0mg bottle plus optional nic shot, is identical across the category. If you're comparing bottles side by side, worth checking is how strong the flavour reads once diluted with a nic shot, since some shortfills are formulated to taste flat once cut, while others are built to stay punchy through the dilution.

Care and Storage

• Store the bottle upright, away from direct sunlight and away from heat sources like radiators or car dashboards, heat and UV both degrade flavour and can affect the liquid's consistency over time.
• Keep the cap tightened fully between uses to limit air exposure, which slows flavour fade.
• Keep it out of reach of children and pets at all times. Once a nic shot has been added, the bottle contains nicotine and must be treated and stored accordingly.
• Use within a reasonable time after opening, and sooner once a nic shot has been mixed in, for the best flavour and consistency.
• Check the batch and any printed date information on the bottle if you're storing it for an extended period before use.

FAQ

Does Loaded 100ml contain nicotine?

No. As sold, the bottle is 0mg and contains no nicotine, in line with UK TPD rules that require any e-liquid over 10ml to be nicotine-free. You add nicotine yourself via a separate nic shot if you want it.

How do I add nicotine to it?

Add a standard 10ml nicotine shot into the bottle, leaving enough headroom for it first, then shake thoroughly so the nicotine mixes evenly through the liquid. Check your bottle's fill line before pouring so you don't overfill it.

Is this the same as a nic salt bottle?

Not quite. Loaded's 10ml bottles are true nic salts, sold with nicotine already mixed in at a fixed strength. The 100ml bottle is a shortfill, it's designed to be mixed with a nic shot afterwards, and once mixed it can deliver a similar smooth hit, but it starts life as a 0mg liquid rather than pre-loaded nic salt.

What strength will I end up with after adding a shot?

It depends on how much headroom your bottle has and how many shots you add. Always check the fill line and keep the final mixed strength within the UK's 20mg/ml legal limit.

Can I vape it without adding nicotine?

Yes. It's sold as a 0mg liquid, so you can vape it exactly as it comes if you don't want or need nicotine.

What device works best with it?

Shortfills like this are formulated for sub-ohm tanks and higher-wattage pod kits that suit bigger vapour production, rather than tight, low-wattage draw devices.

How long does a 100ml bottle last?

That depends entirely on your device, wattage, and how often you vape, but a bottle this size is built to outlast several 10ml bottles for most regular users, which is the main reason people choose the format.

Is it legal to buy and use in the UK?

Yes. The shortfill system exists specifically to let UK vapers buy larger bottles legally, by keeping the bottle itself nicotine-free and adding nicotine separately via a compliant nic shot. All Loaded 100ml stock sold here is UK TPD compliant and intended strictly for adults aged 18 and over.