Enjoy Ultra 9000 – Blue Razz Cherry

Blue Razz Cherry on the Enjoy Ultra 9000: a sweet-shop daydream in a pod

Some flavours whisper and some walk straight into the room like the loudest stall at a funfair. Blue Razz Cherry belongs firmly in the second camp. It pairs that made-up, neon-blue raspberry note everyone remembers from slush drinks and hard-boiled sweets with a glossy, jammy cherry, then lets the two of them argue happily all the way down your throat. On the Enjoy Ultra 9000 that argument gets plenty of room to play out, with up to roughly 9000 puffs of the same bright, sugary tug from your first draw to your last. This is the flavour people reach for when they want their vape to taste like a proper treat rather than a background habit.

The taste, pull by pull

First inhale. The opening is unmistakably blue raspberry, that impossible shade of blue that does not exist anywhere in nature but lives rent free in your memory of penny sweets. It arrives cool and tangy, with a slightly fizzy edge that prickles the tip of the tongue before your brain has even clocked the cherry hiding underneath. There is a candy sharpness here, closer to a sour blue bootlace than to a real raspberry, and that is exactly the point.

Mid-vape. A second or two in, the cherry pushes forward and softens everything. It is not a dark, medicinal cherry and it is not a cough-sweet cherry either. Think of the ripe red cherry from a bag of mixed fruit chews, sweet and rounded, with just enough tartness to stop it turning into pure syrup. This is where the flavour finds its balance. The blue razz keeps things lively and the cherry keeps things smooth, so you get sparkle and body at the same time.

Exhale and aftertaste. On the way out the two fruits blend into a single sweet-and-sour swirl, almost like a raspberry and cherry slushie melting together at the bottom of the cup. The finish is clean rather than cloying, leaving a light candied tang on the lips that fades in a few seconds and quietly invites the next pull. There is no harsh chemical bite on the back end, which is a big part of why this one is so easy to keep coming back to.

Who it suits and when to reach for it

Blue Razz Cherry is made for anyone with a proper sweet tooth. If your favourite sweets growing up were the sour, brightly coloured kind, this will feel like coming home. It suits vapers who find single-fruit flavours a bit flat and want something with a bit more attitude and colour to it.

As for timing, it shines in a few clear moments:

• Afternoon pick-me-up. The sour-sweet zing works like a little jolt of energy when your focus starts to dip.
• Social settings. It is a crowd-pleaser and an easy talking point, the sort of flavour friends want a puff of when you pass it round in a beer garden.
• As a dessert stand-in. When you want something sweet after a meal but do not want the actual sugar, the candied cherry finish scratches that itch nicely.

It is less suited to a quiet, first-thing-in-the-morning vape, simply because it is loud. If you like to ease into the day, you might find it a touch much before your first coffee.

How it compares, and what to rotate it with

Set Blue Razz Cherry next to a plain blue raspberry and you notice how much the cherry rounds off the sharp edges, making it friendlier and more moreish over a long session. Put it beside a straight cherry flavour and the blue razz adds fizz and drama that a lone cherry simply cannot muster. It sits in that satisfying middle ground where a mixed sweet lives, neither too sour to enjoy all day nor too sugary to take seriously.

Because it is such a bold, high-impact flavour, your palate can get used to it if it is the only thing you vape for days on end. To keep it tasting vivid, rotate it with something that cleans the slate:

• A cool menthol or a plain mint gives your taste buds a reset so the cherry lands fresh again.
• A softer, creamier fruit such as strawberry or a mango works as a gentle counterpoint.
• An icy watermelon makes a great sister flavour, similar energy but a different fruit lead.

Alternating between two or three flavours across a week is the simplest way to stop any of them turning into wallpaper, and Blue Razz Cherry rewards that approach because it hits hardest when it feels like a treat rather than a default.

Getting the truest taste from it

A few small habits help this flavour show its best side. Take slower, steadier draws rather than short sharp puffs, which lets the cherry develop properly instead of being drowned out by the initial blue razz hit. Give a brand new device a moment to settle after the first couple of pulls, as the flavour often opens up and rounds out once things are warmed through.

Storage matters more than people expect. Keep the device somewhere cool and out of direct sunlight, since heat can dull sweet, candy-style flavours and flatten that lively sourness. A pocket in a hot car all afternoon is the enemy of a crisp Blue Razz Cherry. If the taste ever seems muted, a gentle shake and a short pause before your next pull usually brings it back. As you work through those thousands of puffs toward the end of the pod's life, expect the sweetness to soften slightly, which many people actually enjoy as a mellower finale.

On value, a big-capacity option like this stretches a long way compared with smaller single-use bars, so a flavour you genuinely love goes further before you need to think about the next one.

Who might want to skip it

If you prefer grown-up, understated flavours, tobacco, a dry menthol, a subtle single fruit, this one will likely read as too sweet and too loud. Vapers who are sensitive to sourness may also find the blue razz edge a bit much over a full day. And if you dislike that artificial, sweet-shop style of blue raspberry on principle, no amount of cherry is going to win you over here. It is proudly a candy flavour and it does not pretend otherwise.

Flavour FAQ

Is Blue Razz Cherry more sour or more sweet?

It leans sweet overall, but with a genuine sour kick up front from the blue raspberry. The cherry brings the sweetness and body, while the razz keeps a tangy sparkle running through it. Think sweet with a sour handshake rather than a full-on face-puckering sour.

Does the cherry taste natural or like a sweet?

It is very much the confectionery kind of cherry, the ripe red note you get from fruit chews and boiled sweets, not a fresh-off-the-tree cherry. If you were hoping for something realistic and earthy, this is not that. If you loved cherry sweets as a kid, it is spot on.

Will it get sickly if I vape it all day?

Some people can happily run it all day, but because it is a bold, sweet flavour, many find it best enjoyed alongside a cooler or plainer flavour to keep their palate fresh. Rotating it in and out is the easiest way to make sure it still tastes exciting every time you pick it up.

Please note: nicotine products are for adult smokers and vapers aged 18 and over. In the UK, nicotine salt e-liquid is capped at 20mg/ml (2%).